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Putting Colliers Canada into the marketing & technology forefront

Colliers International is Canada’s largest commercial real estate services company, providing a full range of services to real estate occupiers, developers and investors. Services include brokerage, real estate management, valuation, consulting, project management, project marketing and research. 

 

Brief

Colliers Canada required a new website and associated applications which would help build its business and position it as a leader within the commercial real estate industry in Canada and North America. Colliers were also looking to use the latest technology to help manage, support and streamline delivery of critical information online.

Key requirements of the website included:

  • A design that reflected the Colliers' brand online, met the international brand guidelines and makes use of best practice UI/UX
  • Best practice user interface (UI) and functionality for enhanced user experience (UX)

  • Unique marketing URL for each Colliers property

  • Property, News and Research notification subscriptions

  • Dynamic property and news feeds

  • Integrated secure data-room to house property documents

  • Email marketing management tools

Solution

The OneClick Team was selected based on its previous work for Colliers New Zealand and was involved in all aspects of development of the website and application development. To completely understand the required functionality of the site OneClick scoped the new website and required applications including business requirements, information architecture, functional requirements, usability and search engine marketing.

Key functionality of the website included:

  • ASP.NET Sitecore content management platform which allows flexibility, scalability and integration with existing business tools.
  • User accounts

  • Content subscription emails

  • Content tagging / association

  • Property transaction functionality

  • Predictive property search

  • Save properties

  • Commercial & residential properties

  • Click-to-call

  • CRM Integration

  • SEO

  • Enterprise level performance

  • Multi-Lingual

  • Mobile responsive design

  • Microsite system

  • Proprietary property listing management application

Result

Colliers Canada launched a ground breaking new website which was no longer dependent on 3rd party property listing tools and had full control over the display and marketing of its clients properties. Colliers Canada continue to maintain and build on their current website functionality and features. This has led to them winning the following awards.

International Awards

  • Best Property Website 2016

  • Best Property Website 2015

National Awards

  • Best Canadian Property Website 2016

  • Best Canadian Property Website 2015

  • Best Canadian Property Website 2014

  • Best Canadian Property Website 2013

  • Best Canadian Property Website 2012

Colliers Canada - Lex Perry
"We always aim to provide both our people and clients with an exceptional web experience, whether they’re searching for properties, the latest industry news or emerging market trends. Our site enables us to do just that" Lex Perry Colliers Canada